Top Ten Things I Learned about PR this Year

•May 3, 2010 • Leave a Comment

Top Ten Things I Learned about PR this Year!

1)  Writing a News Release

I have read articles in Newspapers before, but I never really noticed the format before this class. When I had to write a few news releases for this class, it was a little hard for me. I had to make sure I was using the right format and following AP style. Now after writing a few news releases though, I am pretty confident when it comes to writing them.

2) Keeping a Blog

I never had a blog before this class. I found that I enjoyed it, and now I know what a good blog consists of. Some main points I learned about blogging are: add links, graphics, videos, and any other visuals to make your blog more interesting, edit and double check your work before posting, and write about things you’re passionate about.

3) Giving an Interview

I had never given an interview before this class. When we had to do our personality profiles I had to ask the founder and president of my organization a few questions. I was really nervous, but I realize as a PR practitioner your job is all about talking with and meeting new people, and ultimately getting information you can use in a story. I definitely learned a great deal from the experience, and I think it is really neat that I was able to talk with and learn a lot about someone I greatly admire.  I am confident that if I ever have to give another interview in the future that it will be a lot smoother.

4) The importance of AP style

Before this class I also never heard of AP style. I didn’t know there was a certain way people had to write. I now know that journalists depend on AP style. I honestly I think AP style is great. It keeps everything uniform, and it looks and sounds professional.

5) How social networking sites such as twitter, facebook, and myspace can be a great way to make connections and be informed about current events

This year I learned all about technology, and using the internet to your advantage. Before this class I thought social networking sites were used only for personal enjoyment. I had no idea what great advantages these sites have to offer PR practitioners. Sites like twitter, facebook, and myspace can be used to make so many connections. I learned from our twitter experience in class, that if you follow the right people you can really learn a lot. Twitter is a great site for being updated with the latest news and current events.

6) The importance of editing and checking your work before publishing or posting

I now realize the importance of editing and checking your work. It looks really bad to post or write anything that has spelling and grammatical errors. I also realize that it is so important to make sure you have all your facts right, before writing or posting anything! Nothing will ruin your career as a writer faster than posting inaccurate information. People will discredit you, and it’s really hard to bounce back after that.

7) How to be a better writer

I also feel like I learned about what it takes to be a good writer. Depending on what audience or media outlet you are writing for, there are different styles and different rules you need to follow. I thought the courses we took online at NewsU were also very beneficial.

8) Podcasts

I had never even heard of podcasts before this year. I had no idea what they were previously. I now know that they are a great way to learn. There are so many different podcasts that cover a variety of different topics. Some are funny and others are really informative. Listening to podcasts is definitely an alternative to learning and gaining insight to reading!

9) Social Media Releases

I didn’t know that much about social media releases before this class. I never really noticed how many options writers have in this current age when it comes to spreading the word about something. There are so many ways and so many media outlets available when it comes to informing people. Writers need to take advantage of these different outlets.

10) Public Service announcements                 

I had never written a public service announcement before. When we had to write one for an assignment it was an experience for me. I am so used to writing long complex sentences that look good on paper, but when it comes to writing public service announcements you can’t do this. Writing a PSA is all about writing for the ear and what sounds good when you read it out loud. You have to makes sentences short and simple, and phrase them in a way that sounds as natural as speaking.

      Overall I thought this class was really beneficial. I learned about so many different things, and I definitely feel I am a better writer after taking this course.

Some things I learned

•May 1, 2010 • Leave a Comment

I feel like I learned so much about the Public relations world this semester. Before this class I never really new about Public Relations and all that it involved. I didn’t know anything about writing a news release, pitching a story, keeping a blog, or giving an interview.

 I learned all about technology, and using the internet to your advantage. Before this class I thought social networking sites were used only for personal enjoyment. I had no idea what great advantages these sites have to offer PR practitioners. Sites like twitter, facebook, and myspace can be used to make so many connections. And I learned from our twitter experience in class, that if you follow the right people you can really learn a lot. Twitter is a great site for being updated with the latest news and current events.

 I also feel like I learned about what it takes to be a good writer. I now realize the importance of editing and checking your work. It looks really bad to post or write anything that has spelling and grammatical errors. I also realize that it is so important to make sure you have all your facts right, before writing or posting anything! Nothing will ruin your career as a writer faster than posting inaccurate information. People will discredit you, and it’s really hard to bounce back after that.

I thought the courses we took online were also very beneficial. Even though they took awhile to get through, it was well worth it! I also enjoyed the guest speakers we had in class, and I loved all the videos we were able to watch, and all the podcasts we were able to listen to in class. Overall I thought this class was great and I feel like I learned a great deal!

You don’t always see what you’re not looking for, and don’t believe everything you hear!

•April 30, 2010 • Leave a Comment

Last week in class we had to watch a few different youtube videos. The first one was a video where a group of people were passing around a basketball. At the beginning it asked you to count how many passes were made by the white team. At the end of the video it asks you another question: Did you see the dancing bear? At first the question doesn’t make sense, but then they rewind the video and put it in slow motion, and point out the dancing bear. Since you are so focused on counting the passes you fail to see a man in a bear costume dance in between all the people. It’s crazy because I don’t know of anyone who noticed it the first time they saw it, but when you watch it again you can’t help but notice it. I found myself asking “how did I miss that?” The message of the video is you don’t see what you’re not looking for. This little fact can be so true in the Public Relations world. As a PR practitioner you have to see all sides of a situation and a story. You have to go into things with open eyes, and realize that there may be more to something or a story than what first meets the eye.

The next video we watched was a video that looked professional and legit and named off random facts. The video just draws you in and you can’t help but believe whatever this video lists off. Looking back I remember thinking “No Way!” to a lot of facts that were presented.  At the end of the video it tells you that about 70% of the facts in the video were made up. What I learned from the whole thing was to trust that instinct, because if something is unbelievable, most likely you should not believe it. Unless of course it is backed up by solid evidence. Don’t always believe what people tell you or show you no matter how true and professional it may seem!

Advice I would offer PR Students Who are New to Blogging

•April 30, 2010 • Leave a Comment

Here is a list of ten things I would tell PR students who are new to blogging!

1) Write about things that interest you, or things you have a passion for. It makes writing a lot more enjoyable, and you won’t run out of things to write about!

2) Edit and proofread your work! Nothing is more obvious to people looking at your blog than misspelled words, and improper grammar. Read your work twice, and publish once.

3) Add graphics, links, and other visuals to make your blog more interesting! Too many words intimidate a reader.

4) Comment on other people’s blogs! It’s really neat that you are able to voice your opinions on topics, and it’s exciting to get feedback from people in return.

5) Keep up with your blog. Make sure your posts are up to date!

6) Make sure your posts are valid and correct. Nothing is worse than posting something where facts and information are incorrect. People will definitely look down upon you and question your credibility as a writer if you do this.

7)  Make your blog unique and personal. No one likes to see a blog that still has the original background!

8) Promote your blogs! What’s the point in keeping a blog if no one is ever going to read what you’ve written. It sucks not getting any feedback, so let people know about your blog!

9)  Write about things that will benefit, or inform people. Sure you can write about your day, or what you did in class, but ask yourself “Will this be interesting to people reading my blog?” If the answer is no, then maybe you should write the story in a journal or diary, not post it on your blog.

10) Lastly have fun with your blog! Write about exciting and interesting things, read stories other bloggers have posted, and comment on anything you want. If you do all these things than having a blog will definitely be beneficial.

What’s all the hype about the new iPad?

•April 29, 2010 • 4 Comments

So what is all the hype about the iPad? I have been hearing about it for the past few months but I didn’t really know what it was or what it can do. Then I found this video on youtube and I was blown away. Honestly I am not one to keep up with all the newest technological fads so I really was amazed when I saw this. It’s just so mind boggling to me how one small piece of technology can do so many different things. It’s even more amazing to think about the geniuses who came up with this idea, and the geniuses who found a way to actually make this piece of technology. It’s just so inspiring and makes you think that you can do anything. If you have a dream and a vision, you can make it a reality!

It’s just amazing to think how far we have come. When we went to the moon in 1969, the huge computers it took to do it were about equal in power to modern pocket calculator! And now we have technology like the iPad! It’s crazy when you think about how much technology has grown and expanded, even in the last ten years! Along with all this new technology, there are so many new ways you can reach people. There are so many options when it comes to getting stories out there, and getting people informed. We just did an assignment for a social media news release this week, and this assignment opened up my eyes with all the different media outlets there are. As writers, whether you want to be a journalist, or even if you are someone who enjoys blogging, we need to take advantage of all the technology available to us. The world and technology is constantly changing. We can’t let this intimidate us though. There are so many opportunities that there never were before, so we just need to embrace them, and use everything given us to change the world for the better!

Why You Should Sponsor a Child!

•April 29, 2010 • 2 Comments

Think of all the pointless things you spend your money on right now. Think of all the pointless things you buy in a month or even a day. Why not put your money toward something that will actually make a difference in a child’s life and in the world? Sponsoring children is something very near to my heart. It’s a great way to make a difference if you are a college student. I think adoption is a great thing, but for many college students, it is not an option right now. I wanted to do something to help others in the world, especially children, but I didn’t know what I could do with my limited time and money. Then my friend talked to me about a mission’s trip she went on to Cambodia and told me about all the little kids she worked with. She helped out at an orphanage and a student house and told me a heart breaking story about how these houses have to turn away kids because there is no more room, and no money to care for any new additions. She told me that these homes want to expand, but they cannot do so without more support.  She then said that these kids had dreams of getting an education, and that only kids who were sponsored were able to pursue their dreams. I knew right then and there that I had to do something, so I decided to sponsor a child from one of the student houses. It is just amazing to know that for about $30 a month, which is about $1 a day, I am giving a child a future. I am providing that child with money to care for their basic needs, their education, and ultimately a chance to escape the poverty they live in and make a life for themselves and future family. For only a dollar a day, you too can provide a child with the basic things we take for granted.

Watch this video. It touched my heart.

If you too feel called to sponsor a child there are many different websites that make the process of sponsoring a child easy! Here are links to a few of them.

   1.www.worldvision.org

   2. www.ChristianChildrensFund.org

   3. www.compassion.com

 

Here are some stats about world hunger. Not only will you be addressing issues like starvation when you sponsor a child, you will also be providing for all a child’s basic needs and even education!

  • More than one quarter of all children under the age of five in developing countries are underweight, many to a life-threatening degree

 

  • Poor nutrition remains a global epidemic contributing to more than half of all child deaths, about 5.6 million per year

 

  • A child dies every 5 seconds from starvation! By the time you read this nearly 70 children will have passed away!

Social Media News Release

•April 27, 2010 • Leave a Comment

                  

Nate Anderson, founder and President of Ear Candy Charity

   

 

Phoenix, Ariz. April 26, 2010  

Ear Candy, Founded by One Sweet Man  

     Could you imagine having a very successful career and leaving it to pursue your passion? Would you be willing to trade your comfortable life in for one that may be financially unsecure but completely fulfilling? Well this is the choice that Nate Anderson was faced with, and he couldn’t be happier with the decision he made.  

     Nate Anderson chose the path few dare to take in life. He chose to leave a profitable job in order to follow his passion and make a difference in the lives of others.  Nate grew up in North Canton, Ohio, and came from a family of entrepreneurs and socially minded individuals. He soon discovered that he too had the same aspirations. He graduated from Miami University of Ohio in 2004 with a business degree in entrepreneurship and organizational leadership. After graduation Nate had a successful career in real estate, but realized that his heart was elsewhere. “I was making a healthy six figures. I was doing extremely well, but I wasn’t really happy,” said Anderson.   

     Anderson became really involved with a few different charities and took action when itcame to fundraising. It was through this type of work that he discovered his love of helping people. He knew that he eventually wanted to do something with music. So he did some research and discovered that music education is one of least-funded programs in school systems across America. He also discovered that Phoenix, Ariz. is currently dead last in per person educational funding. This inspired him to start an organization of his own, and provide kids with access to music education.  

     In 2007 Anderson founded Ear Candy Charity in Phoenix, Ariz. Ear Candy’s mission is to provide kids with music education in communities where school music programs are struggling, or nonexistent. Ear Candy does this in many ways through various programs.  First they start or support struggling school music programs, they create after school programs, and they provide beyond the classroom experiences to give a holistic view of music education. They also have instrument drives and various other events to gather resources for kids and their schools. Ear Candy focuses its efforts in the Phoenix area as well as various parts of Arizona.  

      Anderson started this organization at the young age of 25, but never did he think that he would end up doing this. Surprisingly Nate would not even consider himself a musician, or even a music teacher. He just knows the powerful influence music has on kids. He played piano as a kid, and this really opened up his eyes to the world of music. Even though he says he is not a musician, he has a passion for music and an even bigger passion for spreading the gift of music to kids.  He absolutely loves what he does. He says “It’s a perfect mix of who I am. I’m a giver, a business savvy person, and I have a love of music.” He knows that this is what he was meant to do, and anyone who talks to him cannot disagree.  

-END-  

 Watch these videos if you want to know more about Ear Candy and their mission!   

   

  

Here of some photos!  

Here are only a handful out of the hundrens of instruments Ear Candy has collected for school music programs

  

  

More Links:

More Facts:

Description: Ear Candy is a non-profit organization dedicated to providing music education in communities where school music programs are struggling, or nonexistent.

Objective: Ear Candy’s mission is providing kids access to music education. They do this in many ways through various programs.  First they start or support struggling school music programs, they create after school programs, and they provide beyond the classroom experiences to give a holistic view of music education.

History:  Ear Candy was founded in Phoenix, Arizona in 2007.

Founder/ President: Nate Anderson

Location: Phoenix, and various communities in Arizona.

                               Contact Info:                                             Contact Info:  

                               Noelle Cottom                                           Ear Candy Charity  

                              (555) 555 5555                                         (555) 555 5555 
                                      

           email: Necottom@seuniversity.edu                 email:Info@EarCandyCharity.org

                                                                                    Mail:

                                                                                    Ear Candy Productions, Inc

                                                                                         365 N. 4th Ave, Suite E
                                                                                         Phoenix, AZ 85003